Crain’s: Reinvestment Rockets Indianapolis’ Rise in Tech

July 18, 2017

By: Chris O’Malley – Indianapolis’ skyline heralded it had arrived as a titan in marketing tech last April, when 17-foot tall letters of Salesforce.com replaced those of Chase atop a 48-story office tower.

Though typecast as a tech hub for marketing and call center software, Indianapolis now has hundreds of tech firms in a variety of flavors. They’ve been fueled by the sale of companies like ExactTarget, whose executives stuck around and plowed the booty into launching and backing startups here. Now Indianapolis is a selling point.

TechPoint’s communications chief, Sara Croft, rattles off a list of people who returned here from jobs in Boston or in Chicago. “We are getting more and more inquiries about job opportunities” here, Croft added. [READ MORE]

(Sources: Crain’s, TechPoint)